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4.0 hours
Lessons
63

Copywriting Bootcamp 2022 with Phil Ebiner

Write Better Copy for Emails, Social Media Posts, Marketing Campaigns, Video Content, Web Pages, & More

By Phil Ebiner | in Online Courses

Do you want to learn copywriting so you can better grow a business, make more sales, and engage with customers? Whether you have your own business, work for another business, or want to get a job as a copywriter, this course will cover everything you need to know to master copywriting in the modern world. Not only will you learn the modern best practices of a copywriter, but you will also learn how to put together a complete marketing campaign for any type of business, brand, or product launch. By the end of this course, you'll know how to write better copy for emails, social media posts, marketing campaigns, video content, web pages, and more.

4.6/5 average rating: ★ ★ ★ ★

  • Access 63 lectures & 4 hours of content 24/7
  • Write the best copy for any part of a business or marketing campaign
  • Write better headlines that catch more attention
  • Write better copy for website landing pages, promotional emails, & product announcements
  • Write better social media posts that get more engagement
  • Write copy for audiovisual content such as YouTube videos, commercials, & viral campaigns
  • Craft a complete campaign rollout strategy
  • Build a portfolio & get clients as a copywriter
  • Create a brand voice & style that works to sell
  • Understand your market & competition to better write copy
  • Know the difference between B2B & B2C marketing
  • Come away with a complete understanding of modern copywriting
"Great course. It was different from others copywriting courses I've taken. If you want to understand copywriting with useful case studies this course is the perfect match. The instructors were clear and detailed in the presentation of any section." – Giovanna R.
Video School Online
4.6/5 Instructor Rating: ★ ★ ★ ★
Video School exists to help you succeed in life. Each course has been hand-tailored to teach a specific skill from photography and video to art, design, and business. Whether you’re trying to learn a new skill from scratch or want to refresh your memory on something you’ve learned in the past, you’ve come to the right place.

Phil Ebiner | Top-Rated Instructor
4.6/5 Instructor Rating: ★ ★ ★ ★
Phil Ebiner's passion is inspiring people through online courses. Since 2012, over 200,000 students have taken his online courses. He graduated with a Bachelor's Degree in Film and Television Production from Loyola Marymount University, Los Angeles. Over the past 5 years, he has shot and edited thousands of videos that have played everywhere from the movie screen and television to film festivals and YouTube.

Important Details

  • Length of time users can access this course: lifetime
  • Access options: desktop & mobile
  • Redemption deadline: redeem your code within 30 days of purchase
  • Experience level required: all levels
  • Have questions on how digital purchases work? Learn more here

Requirements

  • Any device with basic specifications

Course Outline

  • Your First Program
  • Introduction & What is Copywriting?
    • Welcome to Class - 4:46
    • Quick Tips to Improve Your Copywriting - 2:00
    • Download the Exercise Workbook
    • Download the Course Slides
    • What is Copywriting & What does a Copywriting Job Look Like? - 3:28
  • The Marketing Campaign
    • What Does an Effective Marketing Campaign Look Like? - 6:49
  • Understand Or Create a Brand's Voice
    • Copywriting Begins with the Brand Voice - 2:17
    • Let's Look at Examples of Brand Voice - 3:48
    • Exercise 1: Know Your Brand Voice - 2:02
    • Exercise 1 Review: Our Brand Voice - 5:43
  • The Brainstorming Process of a Copywriter
    • How to Brainstorm Better: Tips from a Copywriter - 3:42
    • Exercise 2: Write 10-15 Words... - 0:38
    • Exercise 2 Review: Our Words & Phrases - 2:44
  • Know the Market and the Competition
    • Learn How to Understand Your Market & Competition as a Copywriter - 4:09
    • Case Study: Understanding My Market Using Research & Analytics - 4:37
    • Exercise 3: Understanding Your Market - 0:18
    • Exercise 3 Review: Understanding Our Market - 12:22
  • Business to Consumer (B2C) versus Business to Business (B2B) Copywriting
    • What is B2C (Business to Consumer) & B2B (Business to Business) Marketing? - 5:06
    • Case Study: Two Important Things to Do When Writing to a Business - 4:46
    • Exercise 4: Write a Template B2B Email - 0:21
    • Exercise 4 Review: Our B2B Email Template - 7:02
  • Headlines, Subject Lines, and Taglines
    • The 3 C's of Effective Headline Copy - 1:05
    • Examples of Great Headlines Copywriting - 10:14
    • Case Study: Analysis of Effective YouTube Titles - 6:53
    • Exercise 5: Come Up with a Headline for Your Company - 1:14
    • Exercise 5 Review: Our Company Headline - 10:07
  • Webcopy: Websites, Landing Pages and Calls to Action
    • What Does Effective Website Copywriting Look Like? - 3:08
    • What is a CTA? Tips for a Better Call to Action - 2:49
    • Let's Look at Great Website Copy - 6:20
    • Exercise 6: Write Sample Webcopy - 10:26
    • Exercise 6 Review: Our Sample Webcopy - 1:25
    • Case Study: Analyzing Phil's Website Home Page - 8:42
  • Email Copy: Improve Your Email Marketing
    • Why Email is Relevant and Important - 3:04
    • Tools and Tips for Growing an Email List - 7:19
    • Subject Line Tips: What Makes People Open Your Emails - 8:33
    • Let's Look at Great Email Copy - 3:48
    • What Emails Should You Write? Here are Several Examples - 8:01
    • Qualities of Effective Promotional Emails - 13:56
    • Case Study: Phil's Email Marketing Strategies and Copy Examples - 3:13
    • Exercise 7: Write a Promotional Email - 0:48
    • Exercise 7 Review: Our Promotional Email - 3:44
  • Copywriting for Social Media
    • Choosing a Social Media Platform - 3:37
    • What Types of Posts Should You Write? - 4:44
    • Similarities When Writing on Multiple Platforms - 11:56
    • Differences When Writing on Multiple Platforms - 9:24
    • Social Media Tips & Tricks for More Engagement - 4:43
    • T.H.I.N.K. A Better Way to Write for Social Media - 1:30
    • Case Study: How I Utilize Multiple Platforms to Increase Engagement - 4:24
    • Exercise 8: Write Copy for Facebook & Instagram - 5:00
    • Exercise 8: Our Facebook & Instagram Posts - 0:27
  • Copywriting for Audio Visual Content
    • What is AV (Audio Visual) Content? - 2:24
    • How Do You Conceptualize and Script Effective AV Content for Your Campaign - 12:28
    • Tips for Writing Better AV Content - 7:41
    • Case Study: Phil's DIY Promotional Videos - 5:09
    • Exercise 9: The Video Spot - 0:32
    • Exercise 9 Review: Our Video Spot - 10:18
  • Crafting a Campaign Roll Out Strategy
    • Introduction to this Section - 1:32
    • Creating a Marketing Campaign with No Audience - 5:33
    • Creating a Marketing Campaign with a Limited Audience - 3:32
    • Creating a Marketing Campaign with an Existing Audience - 3:52
  • Finding Paid Work as a Copywriter
    • How to Find a Copywriting Job - 4:03
    • Template: Email Introduction & Pitch
  • Course Conclusion
    • Thank You - 1:23

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38.0 hours
Lessons
396

The Complete Digital Marketing Course: 12 Courses in 1

Master Digital Marketing Strategy, Social Media Marketing, SEO, YouTube, Email, Facebook Marketing, Analytics & More!

By Daragh Walsh | in Online Courses

With over 30 hours of training, quizzes, and practical steps you can follow - this is one of the most comprehensive digital marketing courses available. It will cover SEO, YouTube Marketing, Facebook Marketing, Google Adwords, Google Analytics, and more! Covering 12 major online marketing topics, this course is "incredible value for money!" By the end of this course, you will be confidently implementing marketing strategies across the major online marketing channels.

4.5/5 average rating: ★ ★ ★ ★

  1. Market Research. Ask 3 simple questions to validate your business idea
  2. WordPress. Build a world-class website in 1 hour without any coding
  3. Email Marketing. Build a mailing list of 1000 people in 30 days from scratch
  4. Copywriting. Write sales pages that make the cash register ring!
  5. SEO (Search Engine Optimization). Get free traffic to your website with SEO
  6. YouTube Marketing. Drive traffic & sales with simple "how to" videos
  7. Social Media Marketing (Instagram, Facebook, Twitter, Pinterest & Quora)
  8. Linkedin Marketing. Go viral on Linkedin and 400x your connections
  9. App Marketing. Discover 43 Ways To Promote Your App
  10. Google Adwords. Avoid common mistakes and set up profitable campaigns first time
  11. Facebook Ads. Make money with Facebook Ads without spending a fortune
  12. Google Analytics. Improve your marketing with Google Analytics data
"I think Daragh has wonderfully clubbed all aspects of digital marketing in this 12 in 1 course. Every topic was very well explained audio-visually with relevant examples. I would highly recommend this course to all those who are thinking of starting their own business or looking for a job in digital or social media marketing." – Radhika S.
Daragh Walsh | 4.5/5 Instructor Rating: ★ ★ ★ ★

More than 90,000 students have taken Daragh Walsh's courses, leaving more than 9,000 top-rated reviews. As a Google Certified Marketer, Daragh has worked with Amazon, Hertz, Callaway Golf, and grown his own successful business online. He teaches proven marketing strategies that are designed to make an impact and increase your income. He is based in Ireland and loves connecting with people all over the world.

Important Details

  • Length of time users can access this course: lifetime
  • Access options: desktop & mobile
  • Redemption deadline: redeem your code within 30 days of purchase
  • Experience level required: all levels
  • Have questions on how digital purchases work? Learn more here

Requirements

  • Any device with basic specifications

Course Outline

  • Introduction
    • Welcome! - 2:20
    • Tip: Watch the Course at 2x Speed
    • Digital Marketing Demystified - 4:52
    • 5 Best Digital Marketing Tools to Grow a Business - 10:10
    • 5 Best Digital Marketing Tools to Grow a Business (updated) - 10:10
  • Market Research
    • Market Research Intro - 2:04
    • How to Set Up a Market Research Survey with Google Forms - 6:25
    • How to Get Responses to Your Survey - 10:10
    • How to Analyse Your Survey Results - 8:20
    • How to Get Valuable Feedback Without Sending a Survey - 9:03
    • Market Research - Assignment
  • Set Up a Website
    • Set Up This Site In Less Than 1 Hour - 1:16
    • Why Use Wordpress vs. Wix, Weebly, Squarespace etc. - 4:27
    • WordPress.com vs.WordPress.org
    • Free Domain & 60% Off Hosting - 8:02
    • WordPress Installation
    • Verify WHOIS Information [IMPORTANT]
    • How to Add Pages, Posts, Menus, Widgets & More! - 10:35
    • How to Add a Premium Wordpress Theme - 12:18
    • Wordpress Security & Plugins - 4:22
    • How to Activate Your Free SSL Certificate in 1-Click - 4:26
    • How To Set Up an Email Address That Uses Your Domain - 3:44
    • Assignment - Set Up a Website
  • Email Marketing
    • Why Market Your Business with Email? - 4:41
    • Mailchimp Account Setup - 6:15
    • Add Opt-Ins & Pop Ups to Your Website for Free - 6:49
    • Collect Emails Without a Website - 2:02
    • Create an Email Campaign with Mailchimp - 9:20
    • Write Email Subject Lines That Get Opened - 8:17
    • Email Marketing Analytics - 6:08
    • Email Marketing Assignment
  • Copywriting
    • What is Copywriting? - 0:24
    • The “AIDA” Formula - 5:28
    • 11 Tips for Writing Magnetic Headlines - 9:17
    • How to Flip Features Into Benefits - 4:06
    • 5 Tips to Create an Irresistible Call to Action (CTA) - 7:44
    • How to Write Like Your Customers Talk - 2:24
    • Assignment - Copywriting
  • Search Engine Optimization (SEO)
    • Project: Complete this 26-Point SEO Checklist - 2:31
    • An Overview of SEO - 11:23
    • 5 SEO Metrics to Measure SEO Performance - 7:22
    • How to SEO Optimise Your Homepage - 8:43
    • How to Verify Your Website in The Google Search Console - 3:54
    • How to Double Your Conversions By Improving Website Speed
    • How to Take the Google Mobile Friendly Test - 2:38
    • How to Do Keyword Research: Steps & Strategy - 6:43
    • How to Quickly Brainstorm 1000's of Keyword Ideas - 15:44
    • How to Narrow Down Your Keyword List (Updated) - 11:12
    • How to Assess Keyword Competition & Choose Target Keywords - 6:16
    • How to Write Title Tags Search Engines Love - 10:26
    • How to Skyrocket Clickthrough Rate with Meta Descriptions - 3:27
    • How to Appear in the Google Image Search Results - 5:20
    • Copy Optimization: Headings Tags, Outgoing & Internal Links etc. - 5:44
    • The Types of Backlinks That Really Matter and How to Get Them - 9:24
    • How to Maximise Links for Your SEO Campaigns - 3:48
    • How to Create Content That Generates Links & Social Shares on Autopilot - 10:58
    • How to Leverage Authority Websites and Top of the Search Results - 4:31
    • Student Q&A #1 - 15:04
    • Student Q&A #2 - 15:16
    • Local SEO: How to Rank Your Local Business in Google - 23:18
    • Taking Action: Follow the 26 Point SEO Checklist! - 1:39
  • Youtube Marketing
    • YouTube Marketing Overview - 0:47
    • How to Create a YouTube Channel (Personal or Brand) - 3:50
    • The Best YouTube Tool Ever Made
    • YouTube - Increase Subscribers by 400% - 1:30
    • YouTube Marketing - 3 Simple Strategies - 6:27
    • Video Gear - What I Use
    • How To Record and Edit Your First YouTube Video - 3:54
    • How to Find Video Ideas with Competitor Analysis - 6:39
    • How To Find Video Ideas With Keyword Research - 4:12
    • How To Rank Videos Higher With YouTube SEO - 3:33
    • How to Add Custom Thumbnails To Get More Views - 2:22
    • How to Make Eye-Catching Thumbnails for FREE - 7:20
    • How to Make a YouTube Banner for Free - 3:37
    • How To Add YouTube Cards To Get More Views - 2:17
    • How to Add YouTube End Screens to Get More Views - 2:59
    • How to Use YouTube Comments to Get More Views - 3:23
    • How To Monetize Your YouTube Channel - 3:39
    • How to Use YouTube Analytics to Get More Views - 7:53
    • YouTube Assignment
  • Facebook Marketing
    • Why Market Your Business on Facebook - 7:12
    • Facebook Page Setup - 3:33
    • Facebook Icon - 7:00
    • Facebook Cover Image - 6:22
    • Facebook Page Description - 2:19
    • Facebook - What to Post? - 6:21
    • 8 Tactics To Get Your First Page Likes - 10:46
    • Secret Way to Boost Page Likes - 4:57
    • Facebook Competitions - 5:47
    • Facebook Groups - 5:14
    • Facebook Live - 5:02
    • Manage Multiple Facebook Pages - 2:57
    • Facebook Comments & Reviews - 7:28
    • Facebook Insights - 13:37
    • Solved: What's the difference between like/follows, fans/followers?
    • Facebook Assignment
  • Twitter Marketing
    • Twitter Marketing - What You Will Learn? - 0:46
    • Twitter Profile Setup - 2:52
    • Twitter Accounts to Follow - 4:23
    • Twitter Profile Optimisation - 8:51
    • Twitter Features - 8:16
    • Twitter - What to Post? - 11:46
    • Twitter Followers - 4:04
    • Twitter Hashtags - 3:26
    • Twitter Polls - 5:44
    • Pinned Tweets - 3:22
    • Twitter Customer Acquisition - 6:39
    • Twitter @Mention Influencers - 5:51
    • Twitter on Your Website - 2:36
    • Twitter Analytics - 5:54
    • Twitter Assignment
  • Quora Marketing
    • Why Market Your Business on Quora? - 1:20
    • Quora Marketing Strategy - 5:22
    • Quora Account Setup - 2:05
    • Quora Account Optimisation - 3:22
    • Build a List of Questions to Answer - 6:44
    • Solved: Why is Quora hiding the question stats field?
    • Format Your Answers for Maximum Clicks - 8:35
    • Quora Promotion - 3:11
    • Find Blog Post Ideas with Quora - 4:47
    • Quora Business Page Setup - 3:28
    • Quora Analytics - 5:59
    • Quora Assignment
  • Google AdWords / Ads
    • Why Market Your Business with Google Ads? - 5:46
    • How Google Ads Works - 8:06
    • Analyze Your PPC Competition - 6:26
    • Google Ads Account Setup - 1:06
    • Select the Right Campaign Type - 4:29
    • Target Your Audience - 4:07
    • Determine Bids & Budgets - 4:24
    • Advanced Campaign Settings - 3:48
    • Choose Profitable Keywords - 13:59
    • Write Ads That Grab Attention - 5:42
    • Google Ads Assignment
  • Google Analytics
    • Introduction - 1:58
    • Google Analytics Glossary - Top 50 Terms
    • Google Analytics Overview - 6:35
    • Google Analytics Demo Account
    • How to Set Up Google Analytics & Install the Tracking Code On Your Website - 5:41
    • How Google Analytics Works - 4:57
    • How to Add Backup Views - 3:05
    • How to Add Filters to Reporting Views - 2:39
    • How to Set Up Goals in Google Analytics - 6:07
    • How to Set Up Ecommerce Tracking in Google Analytics - 4:09
    • Main Tools for Analysis - 10:59
    • How to Analyse Real Time Reports - 4:01
    • How to Analyze Audience Reports - 9:25
    • How to Analyze Acquisition Reports - 6:25
    • How to Analyze Behaviour Reports - 5:09
    • How to Analyse with Segments - 4:39
    • How to Track Marketing Campaigns with Campaign Tagging - 3:34
    • Campaign Tagging Example
    • How to Use Benchmarking Reports to Grow a Business - 9:51
    • How to Set Up Custom Dashboards for In-Depth Analysis - 6:02
    • How to Set Up Event Tracking in Google Analytics - 6:50
    • Goal Value: Rule of Thumb for Assigning Dollar Amounts
    • How to Set Up Custom Alerts For Traffic Spikes/Drops - 3:15
    • How to Remove Spam Traffic from Google Analytics - 2:41
    • Use Machine Learning to Understand Your Data (Analytics Intelligence) - 6:50
    • How to Manage Multiple Google Analytics Accounts - 1:54
    • How to Link Google Adwords to Google Analytics - 1:39
    • Next Steps
    • Configure Goals - 6:45
    • Google Analytics - What Will You Learn? - 0:59
    • Google Analytics Resources - 2:31
    • Google Analytics Account Setup - 3:48
    • Install Tracking Code - 3:02
    • Google Analytics Layout & Navigation Controls - 6:14
  • Bonus : Instagram Marketing
    • New Feature: Shopping on Instagram - 3:04
    • How to Get Reposted By Top Instagram Accounts - 7:39
    • How to Create a Instagram Business Account - 5:07
    • How to Learn From Top Influencers - 5:32
    • How to Add a Profile Image - 7:29
    • How to Optimise Your Instagram Bio - 6:06
    • How to Create Original Instagram Content - 6:21
    • How to Repost on Instagram - 5:11
    • How to Get Your First Instagram Followers - 6:08
    • How to Increase Visibility with Hashtags - 6:59
    • How to Grow with Instagram Stories - 7:38
    • How to Remove Spam from Instagram - 3:49
    • How to Grow with Instagram Analytics - 4:06
    • Next Steps
    • How to Get More Instagram Followers (Free Tool) - 4:36
  • Pinterest Marketing
    • Why Market Your Business on Pinterest? - 11:02
    • Pinterest Account Setup - 1:52
    • Pinterest Accounts to Follow - 5:05
    • Pinterest Account Optimisation - 7:56
    • Pinterest Account Verification - 3:16
    • Pinterest Boards - 11:33
    • Pinterest Followers - 2:18
    • Pinterest Chrome Extension (Free) - 3:38
    • Pinterest Graphics - 5:41
    • Next Steps
  • LinkedIn Marketing
    • Linkedin Account Setup & Optimisation - 17:03
    • Linkedin Connections Hack - 4:24
    • Linkedin InMail Hack - 2:40
    • Linkedin Viral Posts - 4:45
    • Linkedin Blog Traffic - 6:27
    • Linkedin Groups - 4:44
    • Linkedin Company Page Setup - 8:24
    • Linkedin Ad Credits ($50 Free) - 1:34
    • Next Steps
  • Facebook Ads
    • 7 Keys to Facebook Advertising Success - 17:32
    • Facebook Success Stories - 18:28
    • How to Set Up An Advertising Account - 6:27
    • Boost Posts vs. Ads Create Tool vs. Power Editior - 7:42
    • Key Ad Policies (Facebook & Instagram) - 6:30
    • Facebook Ad Structure - 2:04
    • Create Your First Ad - Choose a Campaign Objective - 8:02
    • Targeting by Location & Demographics - 10:51
    • Targeting By Interests - 5:54
    • Targeting By Behaviours & Connection - 3:32
    • Ad Placements - 3:39
    • Budgets - 8:24
    • Ad Creative - 6:35
    • Tips to Write a Winning Ad - 8:25
    • Place Ad Order - 1:59
    • Key Advertising Terms - 2:57
    • Ad Reporting - 4:41
    • How to View Your Billing Summary - 1:15
    • Facebook Pixel - 11:46
    • How to Install the Facebook Pixel for Apps
    • Website Custom Audiences - 5:38
    • Email List Custom Audience - 6:12
    • Page Engagement Custom Audiences - 4:14
    • Video Views Custom Audience - 6:30
    • Lookalike Audiences - 5:37
    • Page Likes With Custom Audiences - 10:00
    • Video Ads - 11:35
    • Lead Ads - 13:01
    • Instagram Ads - 8:49
    • Dynamic Ads For Ecommerce - 9:52
    • Collection Ads for Ecommerce - 12:35
    • Canvas Ads - 8:00
    • Offer Claim Ads - 9:29
    • Local Awareness Ads - 14:09
    • Event Response Ads - 9:41
    • Power Editor - 6:18
    • Easy Split Testing with Power Editor - 3:51
    • Bulk Manage with Power Editor - 6:49
    • Business Manager - 8:05
    • Solved: Do I need to use Business Manager?
    • Business Manager - Roles & Permissions - 4:52
    • Custom Conversions and Standard Events - 6:58
    • Facebook Marketing Partners (FMP's) - 8:43
    • How to Start a Facebook Ads Business - 12:07
    • Next Steps
  • App Marketing
    • App Store Market Research - 6:35
    • 43 Ways To Promote Your App
    • Facebook Ads : App Install & Enggagement Ads - 9:08
    • Google Ads : App Install & Engagement Ads - 2:12
  • Conclusion
    • Next Steps: Delve Deeper in Digital Marketing (Discounts to other courses)
  • Old Content
    • Access Old Content
  • Old Marketing Fundamentals
    • Project Overview: Create a Buyer Persona & Unique Selling Proposition - 2:28
    • How to Create a Buyer Persona - 7:55
    • 8 Ways to Find Your Audience Online - 8:44
    • How to Identify Your Unique Selling Proposition - 10:16
    • Taking Action: Create a Buyer Persona & Unique Selling Proposition - 4:06
    • 3 Steps to Get Valuable Feedback on Your Project
  • Old Market Research
    • Project: Validate Your Idea with Typeform - 4:27
    • Why Typeform? - 5:41
    • How to Design Your Online Survey - 11:27
    • How to Distribute Your Online Survey - 9:39
    • How to Analyse Your Survey Results - 7:49
    • Taking Action: Gather Priceless Feedback & Emails - 2:40
  • Wordpress - Old Lectures
    • Project: Create a Wordpress Website in 1hr Without Any Technical Skills - 4:30
    • Why Wordpress? - 4:23
    • How to Choose a Domain Name - 6:24
    • Domain Registration & Hosting - 3:22
    • How to Install Wordpress - 1:43
    • How to Add Pages & Posts to Wordpress - 4:56
    • Google Analytics for Wordpress - 6:05
    • How to Choose & Install a Premium Theme - 5:29
    • Taking Action: Create Your Site in 5 Steps! - 2:25
  • Old Email Marketing
    • Project: Get Your First 1000 Email Subscribers in 30 Days - 5:45
    • Why List Building Is So Important - 5:20
    • How to Integrate MailChimp with Wordpress - 7:26
    • How to Track Email Sign Ups with Google Analytics - 6:17
    • How to Add a Lead Magnet to Your Sign Up Form - 8:25
    • How to Turn Your Homepage Into a Landing Page - 6:46
    • How to Use Pop Ups & Opt In Forms - 9:15
    • How to Use LeadPages to Grow Faster - 10:15
    • How to Create an Email Campaign in Mailchimp - 9:22
    • Email Analytics: 5 Metrics to Track - 6:22
    • Taking Action: Set Up Your Sign Forms & Incentives - 2:04
  • Old YouTube Marketing
    • Project: Use Simple Videos to Drive Traffic & Sales - 3:09
    • Why YouTube - 5:57
    • YouTube Marketing Strategy - 5:36
    • "Watch Time" is Golden - 4:42
    • The Subscriber Advantage - 7:06
    • YouTube Recording Software & Mics - 7:03
    • YouTube Acccount Set Up & Optimization - 10:05
    • YouTube Keyword Research - 10:40
    • YouTube Video Structure - 9:54
    • YouTube SEO - 8:16
    • Youtube Thumbnails - 4:28
    • YouTube Annotations & Cards - 8:55
    • YouTube Promotion - 3:07
    • YouTube Analytics - 9:29
    • Taking Action: Upload Your First Video - 2:59
  • Old Copywriting
    • Project: Write Copy That Sells - 3:49
    • What is Copywriting & Why is it Important? - 11:04
    • How to Write For Your Buyer Persona - 6:08
    • Attention - Headlines are "Eighty Cents of the Dollar" - 6:58
    • 11 Tips to Write Magnetic Headlines - 12:29
    • A.I.D.A - Interest, Desire & Action - 12:04
    • Taking Action: Use A.I.D.A to Write Copy That Sells - 7:48
  • Old Facebook Marketing
    • Project: Get Your First 1000 Likes Without Facebook Ads - 2:53
    • Why Facebook? - 9:12
    • Create Your Facebook Page - 6:39
    • Facebook Icon - 7:30
    • Facebook Cover Image - 6:08
    • Description & About Page - 5:02
    • Apps & Tabs - 4:45
    • Page Settings - 7:07
    • 9 Post Formulas Gauranteed to Drive Engagement - 3:29
    • Edgerank Algorithm - 6:52
    • Caption This Photo - 5:21
    • Quotes - 3:44
    • Native Videos - 7:01
    • Facebook Contest - 6:03
    • 5 More Facebook Post Formulas - 7:09
    • Bonus Tips: Content Strategy - 4:31
    • 10 Tactics to Start Getting Organic Likes - 8:15
    • Use Email to Drive Organic Likes - 9:09
    • Use Facebook Groups to Drive Organic Likes - 5:35
    • Add a Facebook Like Box to Your Website - 4:36
    • Secret Strategy to Increase Page Likes - 2:27
    • 5 Facebook Insights Reports to Measure Success - 9:46
    • Taking Action: Get Your First 1000 Facebook Likes - 3:15
  • Old Twitter Marketing
    • Project: Increase Your Twitter Followers with 10 Strategies - 3:37
    • Why Twitter? - 8:57
    • How Twitter Works - 14:15
    • What Not To Do on Twitter - 3:34
    • 4 Ways To Get More Retweets - 7:53
    • 5 Steps Optimize Your Profile - 11:50
    • 5 Ways to Promote Your Twitter - 9:40
    • Use Hastags to Increase Discoverability - 6:51
    • Follow Top Twitter Users - 4:46
    • The Poster Boy Formula - 7:19
    • Join a Trending Conversation - 4:50
    • Ask Questions - 4:40
    • Bring Twitter Into the Physical World - 1:53
    • Track Results: Twitter Analytics - 3:40
    • Bonus Tip. Schedule Tweets with Buffer - 3:43
    • Taking Action: Implement Strategies to Increase Twitter Followers - 3:34
  • Old Quora Marketing
    • Project: Become an Authority & Drive Long Term Website Traffic - 3:10
    • Why Quora? - 9:05
    • How to Join Quora & Optimize Your Profile - 9:34
    • How to Identify Questions That Are Worth Answering - 7:08
    • How to Choose or Create a Blog Post to Link Back To - 4:50
    • How to Structure Your Answers For Maximum Clicks - 10:43
    • How to Promote Your Quora Answers - 2:38
    • How to Track Quora Traffic & ROI in Google Analytics - 3:42
    • Rinse & Repeat [Just 5 Mins a Day!] - 1:18
    • Taking Action: Promote Your Quora Answers - 3:10
  • Old Google Adwords
    • Project: Create Your First Profitable Adwords Campaign - 6:31
    • Benefits of Google Adwords - 8:09
    • How Google Adwords Works - 8:50
    • Define Success & Set Up Tracking - 7:30
    • Analyse Your PPC Competition - 13:04
    • Have a Congruent Landing Page - 8:24
    • Select The Right Campaign Type - 12:40
    • Target Your Audience - 6:18
    • Determine Your Bids & Budgets - 8:18
    • Write Effective Ads - 11:03
    • Choose Profitable Keywords - 14:47
    • Advanced Campaign Settings - 9:30
    • Measure & Optimise - 2:42
    • Taking Action: Create Your First Profitable Campaign - 4:07
  • Old Google Analytics
    • Project: Take a Data Driven Approach to Growth - 7:41
    • Install Google Analytics - 5:55
    • Enable These 3 Essential Reports - 6:03
    • Set up Goal Tracking to Measure Success - 7:36
    • Filter Internal Traffic So You Don't Skew Your Data - 3:27
    • Add Custom Dashboard to Reveal 12 Essential Metrics - 11:20
    • Get Notified for Traffic Drops & Spikes with Custom Alerts - 5:18
    • Make Google Analytics Annotations So You Don't Forget - 7:08
    • Analyze Demographics Reports (Age, Gender, Interests & Behaviour) - 12:30
    • Analyze Geo Report (Language & Location) - 9:38
    • Analyze Technology & Mobile Report (Browser, OS & Devices) - 9:43
    • Analyze Acquisition Overview Report - 5:53
    • Analyze Source/Medium Report - 7:46
    • Analyze Best Days to Post - 8:52
    • Use Campaign Tagging to Improve Acquisition Data Accuracy - 7:45
    • Analyze Landing Pages Report - 12:54
    • Analyze All Pages Report - 5:15
    • Analyze Exit Pages Report - 5:41
    • Analyze Goals Report - 7:10
    • Taking Action: How to Decide Which Insights to Prioritse - 7:04
    • Bonus: How to Remove Spam Traffic - 8:32
  • Unpublished Section (Introduction)
    • Welcome - 2:06
    • 5 Best Digital Marketing Tools - 4:07
    • Proof This Course Will Get You Results! - 7:49
    • Get Instant Access to All the Course Notes!
    • The "One Thing" That Will Transform Your Marketing - 3:28

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24

Content Strategy & Planning in B2B Marketing

Enhance Your Knowledge & Work Better as a Content Strategist

By Suhasini Kirloskar | in Online Courses

This is a comprehensive course designed for B2B brand marketers, content marketing agencies, or individuals looking to take on the role of a content strategist. This course covers the Why, What, and How of B2B content strategy. There are plenty of examples, as well as quizzes. Students can use the helpful templates provided. There are plenty of examples from software, consulting, office furniture, aerospace, legal services, and more. The course includes 24 lectures, 6 quizzes, a content strategy template, and a brand voice brainstorming process doc.

4.0/5 average rating: ★ ★ ★ ★

  • Access 24 lectures & 2 hours of content 24/7
  • Enhance your knowledge & work as content strategists
  • Learn content strategies that will help brand building & lead generation
  • Plan, publish, & promote content
"The course does well to package some big ideas into smaller, digestible modules. As a manager at a company not currently actively pursuing a content strategy, this has really given me a strong framework to confidently tackle the first steps of putting one in place." – Matt S.
Suhasini Kirloskar | B2B Marketing Consultant, Content Strategist, Writer
4.0/5 Instructor Rating: ★ ★ ★ ★

Suhasini Kirloskar works as a marketing consultant, content strategist, content writer, and corporate trainer. She's conducted training programs for BMC Software, Metro Services, Sungard, Persistent Systems, etc. She's one of the trainers on the panel for the Google FICCI Digital Unlocked program in India.

Suhasini serves on the advisory board of Mitcon Institute of Management and delivers online training for Manipal Prolearn for their PG certification in digital marketing. Her consulting projects span a variety of sectors - technology, healthcare, HR consultants, logistics, and others, and her clients are based in the USA, Canada, the UAE, and India.

Important Details

  • Length of time users can access this course: lifetime
  • Access options: desktop & mobile
  • Redemption deadline: redeem your code within 30 days of purchase
  • Experience level required: all levels
  • Have questions on how digital purchases work? Learn more here

Requirements

  • Any device with basic specifications

Course Outline

  • Introduction, How Content Drives B2B Marketing
    • Overview, Meet Suhasini, Why Content Strategy Matters - 5:26
    • How Content Drives B2B Marketing Goals - 11:49
  • Setting Goals for Content Marketing
    • Setting SMART Goals for Content Marketing - 5:21
    • Main Purposes that Content Goals Are Aligned to - 6:06
  • Buyer Personas
    • Audience Research - 14:19
    • How to Create Buyer Personas - 6:49
    • Case Study - Setting SMART Goals - 5:37
    • Preparing for Buyer Persona Interviews - 3:54
    • Case Study - Creating the Buyer Persona - 7:29
    • Using the Content Strategy Template - Goals and Buyer Personas - 1:43
  • Defining your brand voice
    • Why Brand Voice Is Important and How Mailchimp Defines Theirs - 4:32
    • Steps to Creating Your Brand Voice - 4:10
    • Brand Voices of B2B Brands in Different Verticals - 2:57
    • Creating your brand voice chart - 2:24
  • Content Themes, Pillar Content, Topic Clusters
    • Themes, Pillar Content and Topic Clusters - 5:34
    • Sources of Ideas for Content - 9:11
    • Content for the Different Stages of the Buyer Journey - 2:58
    • Using Google Trends to Generate Content Ideas, Examples of High Ranking Content - 6:28
    • Using the Pillar and Cluster template - 0:46
  • Content Planning: Publishing, Promotion, Content Calendars
    • Content Audit, and Planning Your Content Creation Team - 6:28
    • How to Select and Onboard a Content Creation Agency - 9:04
    • How to Create a Content Calendar - 6:57
    • Introduction to Marketing Automation - 3:07
    • Content Promotion Channels - 8:40

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14

Instagram Marketing for Newbies & Small Business

Dive into the Vast Network of Instagram & Build Your Own Community to Grow Your Business

By Ali Mirza | in Online Courses

With over 1 billion active users, Instagram is where your target audience is already hanging out. This 14-lecture course will teach you how to build your own community and grow your business on Instagram. If you're a complete beginner, this is just the right course for you! It will cover simple marketing, creating hashtags, crafting Instagram bio, content making, and more! Instagram is not just for selfies, take this class, and start your brand now!

4.5/5 stars on Udemy: ★ ★ ★ ★

  • Access 14 lectures & 2 hours of content 24/7
  • Create a simple Instagram marketing plan
  • Find & use the right hashtags
  • Craft your Instagram bio & learn some hacks on low key targeting your clients
  • Create thumb-stopping content
  • Understand the importance of engagement & direct messages (DMs)

"Clear, concise, efficient and time saving course. Good balance between theory and practical information. Valuable resources" – Marie-Joëlle Baucher

Ali Mirza | Growth Marketer & Digital Entrepreneur

4.2/5 Instructor Rating: ★ ★ ★ ★

Ali Mirza is the CEO & Founder of iSocialYou. He has been in the social marketing industry for 10+ years and started iSocialYou about 2 years ago. At iSocialYou, he has worked with several mega brands and startups. He helps clients to create an engaging social brand and generate leads from their social media presence.

While working with key mega brands (Chevy, Lexmark, Papa Murphy) and 100s of SMB, Ali has learned a lot and now wants to help you get results from your marketing efforts.

98,112 Total Students
4,155 Reviews

Important Details

  • Length of time users can access this course: lifetime
  • Access options: web & mobile streaming
  • Certification of completion included
  • Redemption deadline: redeem your code within 30 days of purchase
  • Updates included
  • Experience level required: all levels

Requirements

  • Any device with basic specifications

Course Outline

  • Welcome to the class (Introduction)
    • Introduction to this course - what's inside - 4:26
    • Why do people FAIL on Instagram - 7:56
    • ABC system for your Instagram account - 5:11
  • Foundation: Craft your BIO and marketing plan
    • Craft your BIO - attract clients with the RIGHT BIO - 12:42
    • Create a 1-page marketing plan for Instagram success - 10:35
  • Hashtag Domination on Instagram
    • Finding the RIGHT hashtags for your account - 9:31
    • Use Hashtag layering to WIN BIG - 5:58
  • Execution: Engagement, DMs and Stories
    • Building engagement and sending DMs (Direct Messages) - 9:40
    • How to use Instagram stories - 15:03
    • Different types of Instagram accounts - 9:59
  • Tools and Hacks
    • Tools to create amazing graphics for Instagram - 14:34
    • Tools to create animated videos for Instagram - 9:30
    • Tools to create awesome stories for Instagram - 8:26
    • Conclusion and next steps - 3:20

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9.0 hours
Lessons
100

Facebook Ads in 2022: The Complete Course

Learn How to Advertise on Facebook's 2021/2022 New Look Version

By Warrick Klimaytys | in Online Courses

So, you're thinking about learning how to market on Facebook. Or maybe you've already begun! Advertising on Facebook is growing fast, but still, a lot of businesses do not have the right people to advertise for them. Now, if you are thinking of learning about Facebook marketing, this course is what you need. In this course, you will get real-life advertising strategies that work effectively for real clients. You will also learn about the set-ups and results of real-world Ads that will give you an idea on how to efficiently market your Facebook account. By the end of this course, you will gain the knowledge needed to start advertising on Facebook immediately.

4.3/5 average rating: ★ ★ ★ ★

  • Access 100 lectures & 9 hours of content 24/7
  • Know how to advertise successfully on Facebook
  • Learn step-by-step ad creation process & optimization
  • Create & optimize a Facebook business page
  • Get & manage leads for a business with lead generation campaigns
  • Build custom & lookalike audiences and best practices when using these campaigns
"So far it’s great. I looked around for a Facebook course that was actually based on the latest version of Facebook and found this by chance. I haven’t got into to setting up Ads yet but the instructor so far is very clear and the tutorials are full of detail." – Mike S
Warrick Klimaytys | Computer Technician
4.2/5 Instructor Rating: ★ ★ ★ ★

Warrick Klimaytys has spent many years with all kinds of computers in many different situations around the world and is eager to share his knowledge and skills with the StackCommerce community.

Around a decade ago Warrick started his professional life in the military where experienced all kinds of computers and machines. Today, he could be referred to as just a Microsoft "Windows Warrior". As a result of his past experience, he finds it best to deliver lessons in bite sized chunks.

Important Details

  • Length of time users can access this course: lifetime
  • Access options: desktop & mobile
  • Redemption deadline: redeem your code within 30 days of purchase
  • Experience level required: all levels
  • Have questions on how digital purchases work? Learn more here

Requirements

  • Any device with basic specifications

Course Outline

  • Introduction to the basics of Facebook marketing
    • Facebook 2020 "NEW LOOK" version update - 1:15
    • Your quick start guide to starting a basic Facebook Ad (Resource)
    • Tips for the Facebook marketing industry (Resource)
    • Creating a Facebook Page. Part 1 - 5:45
    • Creating a Facebook page. Part 2 - 12:21
    • Exploring Page Settings - 7:37
    • Page setup
    • Page roles within a page - 5:02
    • Page roles
    • Messaging. Setting up page buttons, usernames and more! - 12:51
    • Automatic messaging on a page - 3:12
    • Messaging within a page
    • The Op Ad Vision Facebook Page - 2:36
    • "View as page visitor" button removed from FB pages (Update 2021) - 2:17
    • Organic growth - 16:31
    • Organic growth question
    • The variety of things to post - 9:43
    • Picking the right topics to post about
    • Page insights - 6:10
    • What a typical post looks like - 5:07
    • The MUST WATCH Tutorial - 1:11
    • Navigating to your Ad accounts - 3:06
    • Link needed for Personal account set up
    • Setting up a personal Ad account - 8:29
    • Setting up a Business manager account - 11:15
    • Taking precautions with budgets
    • The difference between Ad accounts
    • Link to Op Ad Vision Page
  • Section 2
    • Basic Ad set up - 9:26
    • Basic Ad set up RESULTS - 5:47
    • Choosing the right type of Ad
    • 20% text rule update 2021. - 0:47
    • How to choose the right pictures for your Ads - 22:37
    • Choosing the right pictures for your campaigns
    • Choosing the right pictures for your campaigns (Resource)
    • Facebook Live check list (Resource)
    • Facebook Live - 12:34
    • Preparing for Facebook live
    • Budgets and scheduling Part 1 - 15:31
    • Budgets and scheduling Part 2 - 5:19
    • Choosing the right budget
    • Budgets and Scheduling (Resource)
    • Detailed Targeting. Part 1 - 13:30
    • Detailed Targeting. Part 2 - 6:49
    • Detailed targeting
    • Creating Ad sets. Part 1 - 4:40
    • Creating Ad sets. Part 2 - 8:24
    • The power of numbers and words - 18:39
    • The basic structure of good Ad copy (The text within an Ad)
    • Introduction to Custom and lookalike audiences - 3:19
    • Custom and Lookalike creation with a video - 13:05
    • Creating lookalikes audiences
    • Videos in Facebook - 10:41
    • Audience insights - 8:32
    • Audience insight countries - 6:21
    • Audience insights (How to use) - 8:52
    • Finding the right audiences to target
  • Section 3
    • Page likes campaign set up - 14:41
    • Page likes RESULTS - 2:04
    • Targeting for likes
    • How to get "super cheap" page likes - 8:28
    • Getting super cheap page likes
    • Introduction to traffic campaigns - 4:59
    • Landing page service providers - 4:44
    • Traffic campaign set up - 7:50
    • Traffic Ad set set up with Audience insights - 14:23
    • Traffic RESULTS Part 1 - 6:14
    • Traffic RESULTS Part 2 - 3:01
    • Best practices when creating traffic campaigns
    • Introduction to messaging campaigns - 4:11
    • Messaging campaign set up - 10:19
    • Automatic messaging reply set up - 7:36
    • Messaging Ad set set up - 6:44
    • Messaging campaign RESULTS - 2:58
    • Messaging campaigns best practices
    • Ad fatigue - 16:25
    • Reach campaign intro - 3:30
    • Reach campaign set up - 7:01
    • Reach campaign with lookalike - 5:26
    • Reach campaign RESULTS - 6:40
    • Ads are not delivering - 15:21
    • Introduction to lead generation - 3:53
    • Lead generation set up - 13:25
    • Lead generation form set up - 9:28
    • Lead generation RESULTS and lead management - 8:37
    • Post engagement campaigns - 9:34
    • Turn a popular post into a messaging Ad - 5:12
    • Post engagement and reach campaigns
    • Facebook Pixel create and install - 11:11
    • Assigning ID to Pixel - 1:18
    • Traffic overview for Op Ad Vision (Excel Pixel) - 8:02
    • Trouble shooting Pixel
    • Lookalike creation from traffic Pixel audience - 2:47
    • Lookalike Ad set up - 6:22
    • Traffic Pixel Lookalike results - 2:21
    • Brand awareness campaign set up - 5:04
    • Brand awareness RESULTS - 6:15
    • Split testing set up - 11:27
    • Split test RESULTS - 3:14
    • Best practices with split testing

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Lessons
50

The Complete TikTok Masterclass: How to Go Viral & Get Millions of Views

Build Your Social Media Following, Create Viral Content & Get Millions of Views on Your TikTok Videos

By Joe Parys | in Online Courses

Want to join the fastest growing social media on the internet, which is outpacing Snapchat, Instagram, and Facebook? This TikTok Masterclass s the perfect course for you. Maybe you even see your friends, family, and other ordinary people just like yourself going viral, getting thousands of views, and building a following. You know you should take action, but you just don't have any idea of where to begin. This course will take you behind the scenes and give you all of the secrets you will even need to get more views, more followers, and be one of the stars on the platform.

4.5/5 average rating: ★ ★ ★ ★

  • Access 50 lectures & 3 hours of content 24/7
  • Go viral on TikTok and build a following of raging fans from scratch
  • Learn the secrets to the TikTok Algorithm & how to get millions of views for your videos
  • Have brands sponsor your TikTok videos & how to monetize your TikTok account
  • Use TikToks video editor & create professional videos just using your smartphone
  • Earn rewards on TikTok & how to go Live with your audience
"I like how you don't need a lot of followers to get picked up into the algorithm. That tip alone made this course worth it. A great course for beginners who want to learn tik toke from someone with experience." – Andrew A.
Joe Parys
4.3/5 Instructor Rating: ★ ★ ★ ★

Joe Parys is a certified life coach, professional motivational speaker, entrepreneur, licensed psychology teacher and basketball coach. His main areas of expertise are teaching, coaching, public speaking, personal development, personal transformation, the human mind, maximizing human potential, motivation, and goal setting.

Important Details

  • Length of time users can access this course: lifetime
  • Access options: desktop & mobile
  • Certificate of completion included
  • Redemption deadline: redeem your code within 30 days of purchase
  • Updates included
  • Experience level required: beginner

Requirements

  • Any device with basic specifications

Course Outline

  • Section 01: Welcome To The Complete TikTok Masterclass - Learn How To Go Viral on TikTok
    • Want to Get Millions of Views on TikTok Today?! - 1:55
    • Welcome To Our Course! - 2:17
    • Course Syllabus & Objectives - What is The Goal of This Course? - 3:29
    • Course PDF Downloads
    • Action Exercise - Download TikTok and Create Your Account! - 1:38
    • What is TikTok? - 2:27
    • Benefits of TikTok - 5:04
    • Action Exercise - Set Up Your TikTok Profile and Create Your First TikTok - 6:17
    • Action Exercise - Your First TikTok - 2:00
    • How To Create and Post A TikTok Video - Complete Overview - 20:04
    • How To Upload A Video From Your Phone To TikTok - 2:05
    • How To Create A TikTok Complete PDF Guide For Download
  • Section 02: The TikTok Secrets Start Here! Learn The Secrets to Going Viral on TikTok
    • The TikTok Secrets Start Here! Welcome To Section 2 - 0:48
    • TikTok Secret Success Formula - How To Go From 0-500k Followers in 4 Months - 6:38
    • TikTok Algorithm Secrets P1 - Batch Theory, Point System, and Tier Levels - 3:25
    • TikTok Algorithm Secrets P2 - Niche Theory, Authority Ranking, Delay Theory - 4:03
    • Understanding the TikTok Algorithm!
    • How To Structure and Make Viral Videos on TikTok From Scratch - 5:02
    • Timing - When is The Best Time To Post on TikTok? - 2:17
    • Best Times to Post Article and Time Sheet
  • Section 03: Growing Your TikTok Account - How To Get A 100k+ Follower Account From Scratch!
    • Welcome To Section 3 - 0:38
    • How To Grow Your TikTok Account For Long Term Success - 6:14
    • How To Grow Your Following of Raging Fans - 6:14
    • How Often You Should on TikTok For Maximum Results - 3:15
    • How To Earn Rewards and Get Paid for Your Sponsored Content on & off TikTok - 6:24
    • ACTION EXERCISE - Creating Your Section TikTok - 1:27
  • Section 04: Case Studies- Duplicate My Success By Learning Step-By-Step From My Case Studies
    • Case Studies Introduction - What You Can Learn By Watching These Case Studies - 1:01
    • Case Study #1 - How I went Super Viral and Got 10 Million + Views on 1 Video! - 6:08
    • Case Study #2 - My First Ever Viral Video with 1.3 Million Views! - 4:40
    • Case Study #3 - How I Got 990k Views from a Video on the Beach! - 4:07
    • Case Study #4 - Failure! One of my Worst Performing Videos - Find out Why! - 3:32
    • Extra Case Studies - How To Get On The For You Page and Create Viral Content - 9:26
    • PDF03- TikTok Case Studies
  • Section 05: Additional TikTok Secrets and Hacks
    • Complete TikTok Overview and Walkthrough - 6:46
    • How To Use TikTok P1 - 5:14
    • TikTok Settings Complete Overview - 7:40
    • TikTok Analytics and Settings - 7:40
    • Individual TikTok Analytics - 7:15
    • How To Grab and Use Sounds From Other TikTok Videos - 1:56
    • Duet - How To Duet Videos on TikTok - 4:30
    • 4 Additional Ways To Get Noticed on TikTok - 8:13
  • Section 06: Course Summary and Conclusion
    • Course Summary and Conclusion - You Are Ready To Go Viral on TikTok! - 1:55
  • Section 07: Bonus Content and Videos
    • TikTok Video Goes Viral and get 3.7 MILLION VIEWS in REAL Time Part 1 - 4:12
    • TikTok Video Goes Viral in REAL Time Part 2 - 1:28
    • TikTok Video Goes Viral in REAL Time Part 3 - 4:33
    • TikTok Video Goes Viral in REAL Time Part 4 - 6:20
    • TikTok's AI Explained and how to get more views - 3:54
    • My First Viral Video Part 1 - 5:00
    • My First Viral Video Part 2 - 7:22
    • 20 Million TikTok Views in 1 Month with Joe Parys - 20:57

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Lessons
8

YouTube Marketing 101: Grow Your Business with Videos

Learn How to Properly Do YouTube Marketing So That Your Business Can Grow

By Sorin Constantin | in Online Courses

Almost everyone knows that over 70% of all online traffic comes from videos. The rest probably comes from search engines. But what if you would have them combined? Well, that is YouTube, the second largest search engine after Google (It is owned by Google, wink wink) and probably the largest video hosting and distribution platform in the world. Thousands of new videos are uploaded every day and millions of minutes of videos are being viewed on Youtube only. The power of this platform is incredible and amazes everyone! That is what you are going to learn in this course, the basics of efficient Youtube Marketing so that you can start to use it for your business.

NEW COURSE with 4.7/5 average rating: ★ ★ ★ ★

  • Access 8 lectures & 1 hour of content 24/7
  • Learn the basics of YouTube marketing
  • Build a community on YouTube
  • Create a successful YouTube marketing strategy
  • Use YouTube analytics to your advantage
Sorin Constantin | Online Entrepreneur & Marketer
4.0/5 Instructor Rating: ★ ★ ★ ★

Sorin Constantin has been an Online Entrepreneur since 2011 and Network Marketing Professional since 2013. In the last few years he has started more projects with success in the online world in e-commerce and affiliate marketing and managed to sell more than $500,000 in products and services. Sorin has studied and developed two network marketing businesses.

Important Details

  • Length of time users can access this course: lifetime
  • Access options: desktop & mobile
  • Redemption deadline: redeem your code within 30 days of purchase
  • Experience level required: beginner
  • Have questions on how digital purchases work? Learn more here

Requirements

  • Any device with basic specifications

Course Outline

  • Youtube Marketing 101
    • Introduction - 2:04
    • Overview Of A Successful Youtube Marketing Strategy - 5:03
    • The Guide To Creating Profitable Youtube Ads - 4:36
    • SEO Tools For Better Youtube Ranking And Marketing - 5:59
    • Understanding Better The Youtube Alghorithm - 6:51
    • How Does Youtube Count Views - 5:35
    • How To Use Youtube Analytics To Grow Your Channel - 7:20
    • How To Build A Community And Loyal Following On Youtube - 5:29

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Lessons
13

Telegram Marketing Beginner to Advanced: Start + Grow + Monetize

The Ultimate Alternative to Facebook Groups & Other Community Solutions — Reach 100% of Your Followers with Less Effort!

By Sam B.A. | in Online Courses

If you have/had issues with monetizing your Facebook Pages/Groups, keep reading...the solution has arrived! Telegram is the ultimate alternative to Facebook Pages and Groups. In this course, you will explore how to navigate Telegram. You'll learn how to start one or more Telegram channels, grow, and monetize them.

5.0/5 average rating: ★ ★ ★ ★ ★

  • Access 13 lectures & 1 hour of content 24/7
  • Start one or more Telegram Channel(s)
  • Grow your Telegram Channels
  • Easily monetize your Telegram Channels
  • Get your audience to grow your Telegram Channel for you
"Very helpful. I'm only halfway through and I've noted down at least three ways this can immediately help me in my work environment. The examples are perfectly relevant to real-life situations." – Hannah M.
Sam B.A. | Audible/Kindle Author
4.6/5 Instructor Rating: ★ ★ ★ ★

Sam started his publishing career with Kindle, he later noticed it was crowded and saw an opportunity with Audible/ACX. He jumped head-first and with deep passion. Within 7 months, he had 10 audiobooks published and making him some money. Then he decided to take the next step, he started looking for a way to share what he knows with as many people as possible while keeping a human touch. Most of his courses come as a series of at least 4 Levels, where he takes you by the hand and from scratch all the way where before the end you'll be seeing positive outcomes. He is passionate about every single thing he does in life.

Important Details

  • Length of time users can access this course: lifetime
  • Access options: desktop & mobile
  • Redemption deadline: redeem your code within 30 days of purchase
  • Experience level required: beginner
  • Have questions on how digital purchases work? Learn more here

Requirements

  • Any device with basic specifications

Course Outline

  • Introduction to the Course
    • Intro to the Course - 1:11
    • Interesting Details about Telegram - 3:04
    • Telegram, the best email list alternative! - 4:07
  • How to Create and Use Telegram Channels!
    • Why Telegram? - 6:04
    • How to Create a Telegram Channel! - 2:08
    • A Short Lecture on Where to Find Your Telegram Share Link - 0:55
  • A Remark + The Strategy!
    • 14 Strategies to Grow Your Telegram Channel - 5:12
    • How to List Your Telegram Channel in the Directory!
    • Boost Your Telegram Channel - 5:02
    • Boost Telegram Search Term
  • Monetizing Your Telegram Channel!
    • Monetizing Your Telegram Channel with Affiliate Marketing - 9:42
    • Monetizing Your Telegram Channel with Amazon KDP and Gumroad - 4:11
    • Conclusion - 2:51

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Terms

  • Unredeemed licenses can be returned for store credit within 30 days of purchase. Once your license is redeemed, all sales are final.